In the last weekend of August, in the shadow of Melbourne’s MCG, Starleaton was proud to be part of the 2018 AIPP (Australian Institute of Professional Photography) Australian Professional Photography Awards. Ben Eaton, Starleaton’s CEO explains that “as a company approaching 40 years in the printing industry we have seen its constant evolution, including the impact of the rise of digital. So it was reassuring, and exciting to attend the AIPP APPA event and see that not only is the art of printing alive and well in the photography world, but actually flourishing”.
This year over 1,800 prints were carefully sorted and presented to the various judging panels, a huge undertaking for the organisers. However, AIPP’s President John Swainston explains why the use of print in this process is still important to them “The AIPP continues to believe that a photograph only achieves its maximum impact when printed. While there are many national and international digital photographic awards the institute will continue to focus on printed photographs as the pinnacle in the craft of professional photography.”
Starleaton were proud sponsors of the Tertiary Education category, this award honours the Institute whose students achieved the highest aggregate score. The inclusion as sponsors of this award is particularly pertinent to Starleaton as a family company. “Supporting the next generation has always been important to us” Eaton continues, “these photography students and the educational institutes guiding them are not only vital for the continuation of the Australian photographic industry, but also the print labs who bring their work to life”.
They look forward to our continued involvement with the AIPP in future years, Daniela Barth from Starleaton’s Victorian office, spent the weekend manning the Starleaton trade show booth. She admits that she has missed these opportunities to engage with the wider photographic community. “We used to have a number of these events each year, but they are becoming few and far between. The chance to catch up with so many leaders in the Australian photography industry gives me vital insight into the latest trends, which, in turn allows me to adapt and evolve our offering to fully support their creativity”.
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